Making wave in the MarTech world, Twilio's $3.2B acquisition of Segment raises questions. Is it good for customers?

Discount offers and value-added COVID-19 response resources. Organized into 2 types of offers from 14 different categories.

Lower ad costs from Facebook & Google due to COVID-19 can provide opportunities for companies to grow by strategic ad spending.

Growth Marketing Advisors on building marketing models that work together and managing them. Read more in DMNews.

Product Marketing is critical in the MarTech ecosystem. Best practices emerged in seller adoptions & buyer decisions.

Setbacks in transitioning to Growth Marketing & tracking its ROI" - Capterra article featuring Growth Marketing Advisors.

20 pros reveal considerations overlooked when building a MarTech stack. Learn more in this MerlinOne article featuring GMA.

MarTech simplifies marketing with high-impact conversations at scale for various personas, situations, needs, & channels.

Modern Marketing = Data + Smarts + People. Organize all Data in one central location. Use Smarts to interact with People.

The Marketing Technology ("MarTech") boom benefis all marketers - at companies large & small - and here's why.